Social Media Insider
by Gavin O'Malley, Staff Writer
TikTok owner ByteDance decided to pull the app out of Hong Kong this week, presumably in response to the Chinese government's new draconian security laws. Read the whole story
by Gavin O'Malley
#StopHateForProfit organizers say it's now clear that CEO Mark Zuckerberg and his senior executives have no intention of taking the stronger measures against hate … Read the whole story
by Karlene Lukovitz
After two years of work, the independent auditors say Facebook Inc. has made progress, but are particularly critical of its failure to curb hate … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Pre-COVID-19, speculation suggested Netflix would offer ads. On Monday, Netflix's publicly traded shares hit another high -- up nearly 4% to $493.81 -- up … Read the whole story
COMMENTARY
by Michael McLaren, Op-Ed Contributor
Our current multiple crises environment has thrown many marketers' strategies into disarray, pushing "brand safety" into the forefront for many brands even more than … Read the whole story
by Wayne Friedman
Screen Engine/ASI is partnering with audience solutions and consumer data company Dstillery to better target word-of-mouth audiences for entertainment marketers. Read the whole story
by Wayne Friedman
Sixty-seven percent of 18- to-34-year-olds said they would "definitely/probably" pay $15 to stream a new movie, while 65% said they would buy streamed movies … Read the whole story
by Gavin O'Malley
Trying to foster a friendlier social environment, Instagram is giving users more control over comments inspired by their posts. Read the whole story
by Laurie Sullivan
There are varying opinions on when ad professionals would like to fully return to the office, even those who supervise others. Read the whole story
-
by Laurie Sullivan
The value of data lies in the exchange of information, according to a white paper from Microsoft and iProspect, and depends on what one … Read the whole story
-
by Laurie Sullivan
Microsoft recently observed renewed attempts by cyber criminals to use COVID-19-related lures in phishing emails and links to target victims. Read the whole story
by Larissa Faw
The group's goal is to achieve growth in black leadership ranks in advertising so they're proportional to the U.S. black population by 2023. Read the whole story
-
by Ray Schultz
The AI-based solutions are designed to help brands automate their programs, the company says. Read the whole story
-
by Richard Whitman, Columnist
It's the bread-and-butter issue that often determines election outcomes. As James Carville famously put it: "It's the economy, stupid." Read the whole story