by Karlene Lukovitz
Hulu and Amazon Prime Video led in impressions, but Disney+ was close behind, per iSpot data. Read the whole story
by Steve McClellan
The organic revenue decline was 23%. No region was spared: The U.S. fell 20.7%, the UK 23.7%, Europe 29.4% and Asia Pacific 18.6%. Read the whole story
by Wayne Friedman
Only 30% of TV households that watched Major League Baseball on linear TV in 2019 tuned in to linear TV baseball this past weekend, … Read the whole story
by Wendy Davis
Republican Senator Josh Hawley, a frequent critic of tech companies, has unveiled a bill that would require large web publishers to avoid personalized advertising … Read the whole story
by Joe Mandese
Brand spending -- both ad buys and sponsorships -- for esports is projected to rise from $279 million in 2016 to $1.1 billion in … Read the whole story
by Wayne Friedman
Online video gaming views have climbed during the pandemic since March, while sports online views have slowed, according to Comscore. Read the whole story
by Wayne Friedman, Fern Siegel
AMC Theatres gets its theater exclusivity for the first three weekends, and then Universal can elect the PVOD route. Read the whole story
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by Wendy Davis
The combined organization will keep the TAG name, and current CEO Mike Zaneis will serve as CEO of the merged association. JICWEBS chief executive … Read the whole story
by Gavin O'Malley
Trump Jr. shared a video featuring people in white lab coats saying masks were unnecessary to prevent the spread of COVID-19, and that hydroxychloroquine … Read the whole story
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by Ray Schultz
Of the election administrators analyzed, 53.24% have rudimentary or non-standard security technologies in place. Read the whole story
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by Laurie Sullivan
On Tuesday, Google announced it is testing a tool that will recognize if an AMP document is a Web Story. Read the whole story
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by Ray Schultz
The automation tool offers branding and mapping features that enable easier follow-up on abandoned carts and email newsletters, Mailchimp claims. Read the whole story
by Joe Mandese
American parents are facing a paradox when it comes to the amount of time their children spend on digital media screens. On the one … Read the whole story
by Joe Mandese
When live sports events were suspended in late February due to concerns about the COVID-19 pandemic, it contributed to a seesaw effect that drove … Read the whole story
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by Laurie Sullivan
Data from Unruly will help marketers better understand the role and impact of race and stereotypes in advertising and consumers' reactions, emotions and sentiment … Read the whole story
COMMENTARY
by Alan Fox, Op-Ed Contributor
The term esports has become shorthand for what is actually a much broader gaming ecosystem, which can lead to marketers leaving eyeballs and revenue … Read the whole story
by Joe Mandese
A multitude of consumer research has already established that a majority of Americans support professional athletes, teams and leagues racial justice activism, and now … Read the whole story