by Karlene Lukovitz
This round of consolidation-driven layoffs may have been in the thousands, according to reports. Read the whole story
by Wayne Friedman
Nielsen is adding 55 million devices across smart TV and set-top boxes to the addressable measurement of its national TV currency, including measurement from … Read the whole story
by Wayne Friedman
Sports-focused, ad-supported virtual pay TV service fuboTV posted better overall revenue, higher subscribers, and improved ad sales in Q3 -- and a major net … Read the whole story
by Wendy Davis
"The whole is no greater than the sum of the parts, and the amalgam does not add up to a monopolization claim," Google argues … Read the whole story
by Joe Mandese
Significant unintended benefits for marketers have been the adoption of "slow-walking" programs already in place, and encouragement of innovation. Read the whole story
by Joe Mandese
IPG Mediabrands this morning announced the launch of the Mediabrands Content Studio, and named Brendan Gaul Chief Content Officer in charge of it. Gaul, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
If Netflix finds some success with a live, linear TV network, could it then experiment with commercials? Read the whole story
by Larissa Faw
"Things are changing rapidly, and we're moving at pace to stay ahead," states Worldwide CEO Marty O'Halloran. Read the whole story
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by Laurie Sullivan
All aspects of the machine can now run on one chip that provides a unified architecture. All technologies can access the same data without … Read the whole story
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by Ray Schultz
Most consumers want control over the shopping experience, whatever it is, Dynata reports. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Google will use signals to measure how users perceive the experience of interacting with a web page, and plans to test a visual indicator … Read the whole story
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by Ray Schultz
The new tools help brands provide a value exchange for customers, the company says. Read the whole story
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by Laurie Sullivan
Digital accessibility platform AudioEye on Tuesday announced a strategic partnership with Neil Patel's SEO platform Ubersuggest to show digital marketers how accessibility impacts the … Read the whole story
by Joe Mandese
Just as afternoon keynote speaker, GroupM Business Intelligence chief Brian Wieser, was beginning his presentation, the IAB Brand Disruption Summit got disrupted due to, … Read the whole story
COMMENTARY
by Jon Last, Columnist
A majority of fans agree that "there's so much sports in season now, I'm having trouble keeping up with everything." Read the whole story