by Wendy Davis
Siding against Facebook, a federal judge has ruled that the Arkansas company dotStrategy can proceed with a class-action complaint alleging that Facebook charged marketers … Read the whole story
by Wayne Friedman
Disney+ had better-than-expected growth to 73.7 million paid global subscribers, according to its recent quarterly report. Read the whole story
by Karlene Lukovitz
Facebook's own research shows advertising on the platform gives a proportional advantage to challengers against incumbents, so Democrats charge they're being put at a … Read the whole story
by Joe Mandese
In yet another roll-up of marketing trade associations, the Advertising Research Foundation this morning announced it is merging the Marketing Science Institute into the … Read the whole story
by Karlene Lukovitz
The signs seem to point to ESPN moving in a D2C direction, and producing its own esports events. Read the whole story
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by Wendy Davis
Many businesses in the online ad ecosystem are extending rights set out by California's privacy law to consumers in all jurisdictions, a survey released … Read the whole story
by Wayne Friedman
Ad-tech, supply-side platform Beachfront can now sell real-time cable-system generated video-on-demand inventory from Canoe Ventures, which is owned by Comcast Corp., Charter Communications, and … Read the whole story
by Laurie Sullivan
The new segments will showcase Latino businesses on TV and tie the products into an online shopping experience to provide viewers with the best … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Quite likely, CTV platforms will dominate not just the world of ad inserted into streamed content on TVs, but ads inserted into all TV … Read the whole story
by Laurie Sullivan
If the fastest-growing, most successful brands will become storeless in 2021, Pier 1 should be a prime example of the transformation marketers can expect, … Read the whole story
by Wayne Friedman
Sony PlayStation continues to outspend competitors in major national TV advertising -- $75.7 million from mid-May through mid-November of this year, according to iSpot.tv. Read the whole story
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by Steve McClellan
Dentsu has appointed Kirt Morris to the new position of Global Chief Equity Officer for Merkle as well as for dentsu’s CXM line of business. … Read the whole story
COMMENTARY
by Zach Oscar, Op-Ed Contributor
YouGov released its first major Gaming & Esports report, which includes general statistics and showcases newer, important segments around hardcore gamers, mobile gaming, and … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Here are snippets of cell phone calls overheard by his caddy: Read the whole story