Mobile Insider
by Karlene Lukovitz
Due to the pandemic’s stay-at-home dynamic, mobile has seen some of its thunder stolen this past year by other media — digital video/OTT and connected TV in particular. Last
year, … Read the whole story
by Karlene Lukovitz
Addressable ad replacement was successfully executed on a select number of live campaigns across Dish's 9 million households in some CBS-owned-and-operated markets. Read the whole story
by Karlene Lukovitz
Snapchat, which cut the Trump account's visibility back in June because of its inflammatory content, said Trump had violated its user terms dozens of … Read the whole story
by Wayne Friedman
AT&T is merging AT&T TV Now into AT&T TV, the company's more traditional-looking pay TV streaming service. Read the whole story
by Laurie Sullivan
Google will suspend political ads along with any reference to "impeachment, inauguration or protests at the U.S. Capitol" beginning Thursday. The ban will run … Read the whole story
by Wayne Friedman
Theatrical movies moving onto streaming platforms demand new performance metrics -- rather than the decades-long focus on opening weekend U.S. box-office revenues. Read the whole story
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by Richard Whitman, Columnist
Like many other events in the past year, the Cannes Lions 2020 festival was converted to a virtual event. The awards portion was postponed. … Read the whole story
by Joe Mandese
The global infodemic -- ie. disinformation and "fake news" -- has driven trust in all news sources to record lows with social media (35%) … Read the whole story
by Joe Mandese
A study released in conjunction with this week's CES conference, indicates that the pandemic has had a material impact on the role consumer technology … Read the whole story
by P.J. Bednarski
"We were interested in what Twitter's permanent suspension of Trump will mean for his exposure ability," said exec at influencer marketing firm Klear. Read the whole story
by Laurie Sullivan
Trump's words set a new precedent for companies to censor what is written and communicated across the internet and will affect the way advertisers … Read the whole story
by Wendy Davis
"Parler was used to incite, organize, and coordinate the January 6 attack on the U.S. Capitol," Amazon writes. Read the whole story
by Wendy Davis
"For years, these Big Tech companies have silenced voices in the social media sphere and shut down competing companies and platforms," Texas Attorney General … Read the whole story
COMMENTARY
by
The predicted slump in Twitter's business is analogous to the idea that media outlets will lose their "cash cow" when Trump's presidency isn't the … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Disneyland's parking lot in Anaheim, California soon will become one of the largest drive-through locations to get a COVID-19 vaccine, as the state hits … Read the whole story
COMMENTARY
by Nea Barman, Op-Ed Contributor
The first essential thing marketers need to look at when budgeting for social media marketing and content creation, is how to actually manage the … Read the whole story