PolicyBlog
Tech companies would face fines of $100,000 per day for de-platforming political candidates in Florida, under a proposal by the state's governor. Read the whole story
Elections equipment company Smartmatic charges that Fox News made more than 100 false statements claiming that Smartmatic rigged the U.S. 2020 presidential election. Read the whole story
Google on Thursday launched a platform in Australia offering paid news content, and struck a content deal with publishers. Read the whole story
Magnite and SpotX claim the merger will create the largest independent CTV/video advertising sell-side platform for the programmatic marketplace. The deal is expected to … Read the whole story
Large companies know that the platforms are coming for their businesses, and are developing short-, medium- and long-term strategies for managing these relationships, says … Read the whole story
The total of 55 million monthly active viewers for its ad-supported OTT content includes Amazon Fire TV; its ad-supported steamer IMDd TV; and Twitch, … Read the whole story
Lincoln's "Comfort in the Extreme: Cold" had the most TV ad impressions: 1.06 billion. Read the whole story
The 2020 pandemic-influenced ad recession had a pronounced impact on all the major Anglo markets -- the U.S., U.K., Canada, Australia and New Zealand … Read the whole story
"Linear TV ratings continue the shift to older and older viewers, with 65% of all cable network viewers now over the age of 50," … Read the whole story
In 2020, YouTube experienced more than 40% growth in the U.S. for the number of hours of sports-related videos uploaded to the site. Read the whole story
A federal judge rejected Google's motion to dismiss an Android user's claim that the company misrepresented its privacy pratices, but threw out claims that … Read the whole story
Momentum from the holiday season and stimulus payments drove growth in the first month of the year. Read the whole story
Deepening its efforts for a streaming platform measurement, Nielsen is expanding its weekly top 10 lists into three categories: originals, movies and acquired content. Read the whole story
Scott Ernst, a veteran of global market research startups and IPOs, will introduce Tubular's new TV-like video audience measurement solution for YouTube and Facebook … Read the whole story
"We have a fire under us that needs to be addressed," Essence Global Chief Media Officer Adam Gerber warned. Read the whole story
Public affairs/communications agency Outreach Strategists uses an identity resolution and audience platform with help from Adform and Semcasting that relies on a federated ID … Read the whole story
One of the unintended consequences of the explosion of subscription video streaming services and the ways they market themselves is that they are indoctrinating … Read the whole story
WFA said the award was given in part for Pritchard's tireless campaigning for change across the marketing landscape, pushing for greater digital transparency, eliminating … Read the whole story
