The company quietly disclosed its plans in a Feb. 23 update to its privacy policy, but change largely went unnoticed until this week. Read the whole story

A bill being introduced Wednesday by U.S. lawmakers would make it easier for news organizations to negotiate collectively with platforms like Google and Facebook … Read the whole story

Bob Iger, who led Disney to unprecedented levels of success as CEO over 15 years and has served as executive chairman since last February, … Read the whole story

Captify on Wednesday announced a tool allowing programmatic buyers to activate live, intent-driven audiences built on real-time searches from global publisher and ecommerce sites, … Read the whole story

President Joe Biden reportedly is planning to tap Columbia Law professor and antitrust expert Lina Khan to serve on the Federal Trade Commission. Read the whole story

Streaming services continue to expand their reach by integrating into a growing number of platforms and connected devices. Read the whole story

Midha, previously president of true[X], will oversee global marketing across Comcast Advertising, Effectv and FreeWheel, as well as Effectv's newly launched local, regional and … Read the whole story

A New York State court granted the Times's motion to dismiss, citing constitutionally protected free speech and other grounds. Read the whole story

An initial estimate at Disney+'s launch in November 2019 forecast the premium streaming service could get to 60 million to 90 million by 2024. Read the whole story

In 2020, 186 million smart TV sets were sold, while set-top-box steamers' devices came in at 81 million and gaming consoles at 38 million, … Read the whole story

"Over time, you'll see the curves cross," Steve Tomsic said during an investor conference Tuesday. Read the whole story

Toyota, which had a poignant Super Bowl spot, came out on top both in spending ($39.9 million) and TV ad impressions (2.7 billion). Read the whole story

Asked to rate various forms of surveillance marketing experiences as either "cool" or "creepy," consumers ranked ads being targeted to them from companies they … Read the whole story

The AI Standards Working Group, co-chaired by IBM Watson Advertising and Nielsen, has released a guide on Ai and machine learning for execs, marketers, … Read the whole story

eMarketer estimates more than 106 million U.S. households will watch streaming content in 2021, eclipsing pay TV, but the numbers are already materializing for … Read the whole story

Comscore says Q4 revenue declined 5%. For 2020, the company's revenue was down 8% to $356 million. Read the whole story

One year and 19 in-depth consumer tracking studies later, Americans are feeling far more "hopeful" and less "worried," "scared" and "confused," but more "overwhelmed," … Read the whole story