On the heels of a huge Netflix movie distribution deal, Sony Pictures Entertainment has made a similar agreement with Disney where movies will run … Read the whole story

The new format could open a variety of new advertising possibilities, as well as opportunities for new product launches, conversational tools and offering ecommerce … Read the whole story

The move adds a second search ad slot in Apple's App Store that would allow developers to pay for the top result. The second … Read the whole story

Digital out-of-home video advertising network Screenvision Media this morning announced a flurry of new movie theater affiliates adding 1,000 screens to its movie theater … Read the whole story

"The FTC must use its full authority to protect the interests of children, many of whom are increasingly online during the coronavirus pandemic," Sen. … Read the whole story

Under an extended agreement with Dish Media, Comscore will license viewership data from the Sling vMVPD, as well as Dish's set-top box, with first-party … Read the whole story

Roku said the name will also be used for future original programming for U.S., U.K. and Canadian users of its free, ad-supported Roku Channel, … Read the whole story

The trial coverage and verdict of Derek Chauvin took in 18.4 million Nielsen-measured viewers from 4:30-6:30 p.m. ET, far exceeding typical daytime coverage. CNN … Read the whole story

The Dish Media-owned vMVPD and DraftKings are starting with a basketball betting channel, with plans to add baseball and hockey channels. Read the whole story

"These business models really incentivize endless vacuuming up of data," Lina Khan told the Senate Commerce Committee Wednesday. Read the whole story

According to the companies, the combined data assets will provide insights into the shopping habits of almost five billion consumers globally. The acquisition is … Read the whole story

A newly introduced federal privacy bill that would limit agencies' ability to purchase infromation from data brokers is drawing support from the ad industry … Read the whole story

Verizon Media, a division that includes Yahoo, AOL and 'Tech Crunch,' posted its second consecutive quarter of higher revenue, up 10.4% in Q1 to … Read the whole story

Microsoft introduced a proposal to the World Wide Web Consortium to assist the ad industry, built on keeping consumer data private and address advertisers' … Read the whole story