A month into Apple's enforcement of its new App Tracking Transparency framework, the picture is getting clearer on its impact on consumers and advertisers. Read the whole story
The attorney, who represented Epstein in a controversial suit more than a decade ago, claims the Netflix series defames him with false accusations that … Read the whole story
New York lawmakers should wait until 2022 before taking up a broad privacy bill that would require companies to obtain consumers' opt-in consent before … Read the whole story
The bill could negatively affect publishers by diminishing the value of their ad inventories and expose them to greater legal liabilities. Read the whole story
Drops--promotions of soon-to-be-released products--will be organized for easy browsing and purchasing, directly through Instagram's app. Read the whole story
Jeff Bezos will hand over the CEO reins to Andy Jassy on July 5 -- -the date that he founded Amazon 27 years ago. Read the whole story
Gen Z is also "keenly aware of product packaging and the messages it sends. Don't tout sustainability and then use multiple layers of plastic." Read the whole story
"Unlike the offerings of Napster and its ilk, internet service is neither designed nor advertised to promote piracy," Cox argues, as part of its … Read the whole story
Called "What we value most shouldn't cost more," campaign is the first from Cara Sylvester, Target's new chief marketing officer. Read the whole story
As healthcare data increasingly becomes coveted information, Google and HCA Healthcare announced a deal Wednesday to develop algorithms using patient records. Read the whole story
When it comes to "diversity" spending by the nation's biggest advertisers, Black-owned suppliers are definitely still a minority, according to findings of a just-released … Read the whole story
Most of the company's offices are now open with some level of staff activity, and increasing numbers will be returning to the office over … Read the whole story
For insiders at media agencies, networks, and advertisers (as well as tv analysts like me), the upfront season has placed thoughts of September squarely … Read the whole story
Dentsu continues reorganizing its agency network leadership, promoting Sanjay Nazerali and Fiona Lloyd to global client president of its Dentsu X and Carat units, … Read the whole story
Oh was previously co-chief operating officer of the local TV station group's OTT business unit and svp, client solutions. She has been with Gamut … Read the whole story
Contentsquare integrates customer-experience data across content, UX, merchandising, and performance. The latest funding round of $500 million brings its total financing to date to … Read the whole story
Marketers like to know -- and actually depend on knowing -- the number of "likes" on a post. These are often a reflection of … Read the whole story
This was a trend we were already seeing, but with the COVID-19 outbreak, it has accelerated. Read the whole story