PolicyBlog
Amazon intends to defend itself against claims that it violated an Illinois biometric privacy statute by arguing that the law is unconstitutional. Read the whole story
Lawmakers are concerned that the in-pilot program, which offers prioritized recommendation algorithms in return for artists taking lower royalty rates, could trigger a financial … Read the whole story
New ad-supported versions of premium streamer ad-free subscription services will add around 20% to the U.S. streaming marketplace. Read the whole story
The Global Video Measurement Alliance compares panel-based Tubular social video stats with Nielsen linear stats to argue for the former's importance as a complement … Read the whole story
Twitter Blue, priced at $3.49 and $4.49 in local currencies, includes an "undo tweet" feature and folders for organizing saved tweets, among other features. … Read the whole story
Google plans to roll out an Android update that will make it harder for app developers to track users who want to opt out … Read the whole story
Regulatory bodies are investigating whether Facebook is using its advertisers' data to unfairly benefit its Marketplace in competition for classified ads. Read the whole story
In a closely watched case, the Supreme Court Thursday voted 6-3 to narrow the scope of a 1980s-era anti-hacking law. Read the whole story
The program will help 10 minority businesses with advertising strategies, creative consultation and advertising opportunities. Read the whole story
In recognition of World Environment Day, Munich, Germany-based agency Mediaplus Saturday will run what it calls the first "carbon neutral ad breaks" on television. … Read the whole story
The DSP paused its exploration of a sale last year amid the pandemic-driven advertising cutbacks challenging ad-tech firms, but has now hired bankers and … Read the whole story
Amplitude's new system utilizes customer behavior and product analytics to help brands reach key segments, the firm says. Read the whole story
Facebook on Thursday appointed Marne Levine the company's first chief business officer. Levine served as the social media company's vice president of global partnerships. Read the whole story
AMC Entertainment is on a wild stock-price ride -- up nearly 100% on Wednesday, and almost 2,000% higher since the beginning of the year. Read the whole story
Google will change its crypto ad policy in August. The company provides details in an update to its financial products and services webpage. Google … Read the whole story
Salesforce is making quite a few changes to its platform lately, in an effort to support marketing and advertising. On Thursday the company announced … Read the whole story
- COMMENTARY
Oracle Moat Head of Product Mark Kopera believes the collaboration will allow advertisers to leverage advanced attention metrics to see how consumers engage with … Read the whole story
COMMENTARYThis week's intent data reveals an interesting disconnect between brands and agencies when it comes to "customer segmentation." Read the whole story
