Since the start of the 2021/2022 NFL season, Verizon 5G Ultra Wideband has been live in select parts of 25 stadiums. Read the whole story
The new company, dubbed Dotdash Meredith, is expected to reach an unduplicated online audience of about 175 million per month. It will combine Meredith's … Read the whole story
Nielsen puts its streaming measurement products -- programming content, advertising and platforms -- together into the new Streaming Measurement Suite. Two of the three … Read the whole story
Ad buyers can use the marketplace to access more than 60 "TV-centric" inventory packages - ranging from viewership-based to live sports deals - and … Read the whole story
WatchTV, which stopped taking new subscribers in July, is offering to switch existing $15-per-month users to HBO Max -- whose ad-free tier is priced … Read the whole story
The new slideshow for collections feature pulls products from the brand's catalog into an automatically generated collection of ads. Read the whole story
In July, Peacock claimed 54 million subscribers and 20 million monthly active users. Read the whole story
Google has agreed to settle an 11-year-old privacy battle over allegations that it leaked users' personal data by including their search queries in "referer … Read the whole story
Ad agencies are far more uncertain than advertisers: 37% vs. 23% of advertisers. Read the whole story
Google has spent years reducing its carbon footprint. Now it's focused on helping people using its platforms reduce theirs. Read the whole story
Microsoft Advertising will make responsive search ads the only search ad type that can be created or edited in standard search campaigns starting June … Read the whole story
Twitter on Wednesday announced the sale of its mobile monetization platform MoPub to AppLovin for $1.05 billion in cash. Read the whole story
Last year, more YouTube viewers watched content on their big TV screens than anywhere else, at 53%, up from 34% in 2019. Read the whole story
Some observers expected bigger numbers -- but they are big enough, Validity notes in the report. Read the whole story
Facebook will ask the 3rd Circuit to reconsider its decision to allow Karen Hepp to sue the company for misappropriating her image by hosting … Read the whole story
Shifts include a transformed hotel business, as many have begun to focus on subscriptions versus nightly rates. Read the whole story
Small brands are innovating to deliver on such values as authenticity, and are able to adapt faster than large brands. Read the whole story