Social Media Insider
by Wendy Davis, Staff Writer
Senators on Tuesday confronted executives from TikTok, Snap and YouTube with horror stories about young people and social media. Read the whole story
by Wendy Davis
Mozilla's Firefox browser quietly began testing the "Global Privacy Control" several weeks ago, and expects to roll out the feature more broadly in coming … Read the whole story
by Wendy Davis
In moves that could pave the way for restoration of net neutrality rules, President Joe Biden has chosen FCC Commissioner Jessica Rosenworcel to lead … Read the whole story
by Joe Mandese
The evidence comes from three big digital ad companies -- Alphabet, Microsoft, and Twitter -- which reported massive third-quarter ad gains Tuesday. Read the whole story
by Karlene Lukovitz
Netflix hopes to create a state-of-the-art facility second in size only to its studio in New Mexico. ViacomCBS reportedly has taken final bids on … Read the whole story
by
Apple changed its software to give customers more control over the data they share with apps, driving up CPMs. Read the whole story
by Laurie Sullivan
Alphabet posted its highest quarterly revenue increase in more than a decade as businesses jumped online and poured money into digital ads to meet … Read the whole story
by Laurie Sullivan
Wondery, an Amazon Music company acquired in December 2020, commissioned studies that found audio creates a stronger emotional connection to listeners. Read the whole story
by Wayne Friedman
Some 64% of 18- to-44-year-olds in TV homes have a pay TV service, while nearly 80% of older TV households with 45+ do. Read the whole story
COMMENTARY
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The commission that Google collects from its AdX marketplace for digital ads is about two to four times as much as fees for other … Read the whole story
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by Richard Whitman, Columnist
The platform leverages anonymized transaction data held by banks, allowing brands to hyper-target their offers and communications to a bank's customers. The communications are … Read the whole story
by Colin Kirkland
In one recent study testing the reach of a similar video ad campaign on the two platforms, Instagram Reels completely outperformed TikTok. Read the whole story
by Ray Schultz
Windows computers are used by most, and over half use Microsoft Apps, Setapp reports. Read the whole story
by Tanya Gazdik
Business and marketing leaders are at a tipping point in terms of customer experience and engagement, says Deloitte's Barbara Venneman. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
B2C and mid-market brands are most likely to optimize their emails for dark mode, Pathwire and Ascend2 report. Read the whole story

COMMENTARY
by Joe Mandese
That's what I found when -- just for gits and shiggles -- I did some keyword indexing of its recent quarterly earnings calls. Read the whole story