The key to its success is a simple key granting access to all parties on the buy and sell sides, as well as any intermediaries necessary to prove delivery along … Read the whole story
Of course, Hulu is also part of the Disney bundle that is a big part of Disney+'s success--as is ESPN+, which was bumped down … Read the whole story
Four million YouTube TV subscribers were without Disney-owned ABC networks, Disney and National Geographic channels, ESPN and FX networks, and Freeform. Read the whole story
Sony Pictures spent an estimated $14.9 million in national TV advertising on the movie, according to iSpot.tv, with1.32 billion impressions from 4,397 airings since … Read the whole story
Are SVOD subscription churn rates at 35% or even 44%? Actual transactions data from Antenna shared with Advanced TV Insider shows average U.S. churn … Read the whole story
Days after taking the first steps toward issuing new privacy rules, FTC Chair Lina Khan expressed concerns to a lawmaker over companies' current data … Read the whole story
Microsoft this year won by breaking through the $2 trillion market capitalization mark to gain 53% in its stock price as of Dec. 16, … Read the whole story
The video ad urges Congress and the FTC to stop Big Tech from using small businesses as an excuse against reform. Instead of helping … Read the whole story
Texas AG Ken Paxton is urging a federal appellate court to allow enforcement of a new law that prohibits Facebook, YouTube and Twitter from … Read the whole story
Brands in China will have access to advertising such as sponsored content to target professional audiences outside the Chinese mainland. LinkedIn Pages will also … Read the whole story
A Google policy announced last week gives the company permission to scan files for illegal and harmful content. Read the whole story
The deal means that smart TV set-top manufacturers can now integrate Netflix's software with SoundHound's voice AI to enable hands-free search and control of … Read the whole story
Gen Zers will surrender privacy if it makes the process smoother. And they don't like passwords. Here are the results of surveys by Transmit … Read the whole story
Political advertising is predicted to break more records next year, all of which will bolster local TV. Read the whole story
Former Yahoo exec Julie Saxon joins IBM's media and ad business as chief revenue officer for Watson Advertising and The Weather Company on Jan. … Read the whole story
The alliance intends to create an infrastructure for a post-cookie era. Using InfoSum's technology, Axel Springer is adding another security layer on its data. Read the whole story
Blacklists beget blocklists which have begun giving way to "inclusion" lists. What's the difference? A great deal of context. Read the whole story
Pinterest's VP, sales and partnerships Meredith Guerriero is leaving the social media service for Klover, a fintech startup that pays consumers directly in exchange … Read the whole story