As a new study shows, consumers' mounting frustration with content discovery and the cost of multiple streaming services points to a growing number of mini-bundles in the short term, and … Read the whole story
The analysis comes as spikes in the Omicron variant are causing new disruptions that could impact ad-spending plans going forward. Read the whole story
Sports gaming and wagering marketing for NFL and college football has risen threefold, totaling $175.7 million in national TV spend, according to iSpot.tv -- … Read the whole story
AT&T and Verizon said late Monday that they would delay rolling out 5G service near airports for two weeks. Read the whole story
The guidelines address the growth of online platforms and new immersive forms of child-directed interactive media, including in-app and in-game ads and purchases. Read the whole story
OMD, the incumbent on the assignment, will continue to support McDonald's USA locally and in other international markets with existing relationships. Read the whole story
A new social-networking platform invites users to do the impossible: choose their own family. Read the whole story
L'Oreal on Monday unveiled its latest lightweight tech innovations to reinvent the hair-color category. Read the whole story
Experts are concerned that these ad-targeting options "could be used in ways that lead to negative experiences for people in underrepresented groups," says Graham … Read the whole story
Greene hit Twitter's five-strike limit with a New Year's Day post spreading misinformation about COVID vaccine-related deaths. Read the whole story
Villegas helped launch "Subscribe with Amazon," a business unit that allowed companies to list their products on the online retailer for the first time. Read the whole story
For one, SEO in 2022 is going to show the growing demand for brand teams to follow Google's understanding of intent. Read the whole story
I had to chuckle when I got a request today not to give live coverage to a press conference on the anniversary of the … Read the whole story
Metrics will change, and email will find an emerging multichannel partner in SMS, Tinuiti reports. Read the whole story
Accurate portrayals of historically excluded or marginalized people makes shows more engaging. Read the whole story
The issue began at midnight on Jan. 1, stopping on-premise servers. Microsoft says it has fixed the problem, but users must take actions to … Read the whole story
Twitter, Facebook and Google may ask the Supreme Court to throw out a lawsuit accusing them of "aiding and abetting" ISIS. Read the whole story
Citing safety concerns and possible flight disruptions, the airline pilots union is backing air carriers' request that the Federal Communications Commission delay the rollout … Read the whole story