by Wayne Friedman
The service will offer deduplicated analysis of media consumption and audiences across media and screens, Comscore says. Read the whole story
by Karlene Lukovitz
Enabling users to add full-screen, custom videos and photos in tweet responses is Twitter's latest effort to better compete with TikTok and Instagram Stories. Read the whole story
by Karlene Lukovitz
Washington D.C.'s WUSA, as well as stations serving the greater Buffalo, Harrisburg, Norfolk and Hartford markets, are affected. Read the whole story
by Laurie Sullivan
Spotify has introduced a podcast ad feature designed to turn awareness into action and is calling it call-to-action (CTA) cards. The ad unit launched … Read the whole story
by Ray Schultz
Maps Web Snapshots enables developers to load a URL where JavaScript is unavailable. Read the whole story
by Tanya Gazdik
While half of Toyota's spend was dedicated to NBC and Fox, the largest percentage of Toyota impressions were delivered by Hallmark. Read the whole story
by Todd Wasserman
The WPP agency also launched 'Into the Metaverse' in 2021, an in-depth report that outlines what the metaverse is, how it's changing people's lives … Read the whole story
by Wendy Davis
Cornershop has agreed to avoid displaying Instacart's copyrighted images as well as data scraped from the service, including information about product prices and availability. Read the whole story
by Wayne Friedman
Viewers who watch "Sunday Night Football," "Thursday Night Football" and "Monday Night Football" were 56% to 60% more likely to do related online searches … Read the whole story
by
The portion of households that said they owned a 4K ultra-high-definition TV jumped by 16 percentage points to 52% last year. Read the whole story
by Colin Kirkland
Amidst the growing popularity of expensive NFT collections, OpenSea's valuation is reported to be $13.3 billion. Monday may have seen a record high for … Read the whole story
by Ray Schultz
Users can collect first-party data like emails, phone numbers and consents, the companies say. Read the whole story
by Laurie Sullivan
"For the first time with Android, we're also focused on building for other platforms, like Windows, whether it's in gaming, productivity or other areas," … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Amazon, PepsiCo and other brands weigh in on customer-centricity and other issues in a Talkdesk report. Read the whole story
COMMENTARY
by Christopher Spong
For one, invest in an employee advocacy program. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The Chinese company making TCL-branded TV sets will be selling 10 million smart TV sets a year, powered by Google TV or its sister … Read the whole story
COMMENTARY
by Jim Wilson, Op-Ed Contributor
As political campaigns prioritize reach and frequency, OOH offers a highly diverse and brand-safe advertising medium spanning millions of different media placements and formats … Read the whole story