Remember the tech spending bust after Y2K? New data suggests COVID-19 may be technological deja vu all over again. Read the whole story
Discovery, already a supply-side member, will now sit on OpenAP's board and be able to contribute to its strategy and product roadmap. Read the whole story
Rosenberg, who was instrumental in launching the Roku Channel and building its advertising business, and played a leading role in the company's IPO, is … Read the whole story
Roku's licensing deals with smart TV manufacturers have helped it maintain a lead with their smart TV platforms. The company recently added another partner … Read the whole story
Roku's access to viewer data via its leading smart-TV operating system gives it an edge in programming and advertising, and it's actively exploring acquisitions … Read the whole story
A Borrell Associates report shows that 2022 marks the beginning of a transition. An increasing amount of a dealership's ad and marketing budget will … Read the whole story
New York State will allow people to place sports bets beginning Jan. 8, 2022 on Google's search engine. Google will update the gambling and … Read the whole story
Nearly half of brand, agency and other executives in a global survey think converged TV measurement and planning will make a major impact on … Read the whole story
No new date has been scheduled, according to a joint statement from the Recording Academy and CBS. The Jan. 2021 broadcast generated $67.6 million, … Read the whole story
TikTok's global footprint will now expand to a wide array of TV screens in venues including bars, gyms, hotels, restaurants, and doctor's offices. It … Read the whole story
The company touts the tools as "the first app-free in-store and on-delivery contactless shopping experiences." Read the whole story
ITMedia operated at least 200 websites that sought sensitive data from consumers as part of a supposed application for an online loan, the FTC … Read the whole story
The News Media Alliance, which represents many of the country's largest newspapers, is pressing the Copyright Office to take the position that aggregators can … Read the whole story
The portion of U.S. adults who said they are likely to watch advertising for lower streaming fees slipped by three percentage points. Read the whole story
Email security tools are not tagging the emails as risky, and Google itself is being "tricked." Read the whole story
Wavemaker has demonstrated the best creativity in how it is applying the art and science of data. The core of that creativity is centered … Read the whole story
The strides we've made over the last year, and the new opportunities they unlock, are why 2022 will be the year that we look … Read the whole story
A current poll shows 65% fewer social-media interactions with news articles in 2021. Read the whole story