Both are true, in different ways. Despite mounting competition, slowing North American growth and inevitable loss of some market share, the smart money is on Netflix's record of innovation, marketing … Read the whole story
Microsoft will have 30 internal game development studios as well as additional publishing and esports production capabilities when the deal closes. The transaction would … Read the whole story
In a significant step, the Senate Judiciary Committee will formally debate the Open App Markets Act -- which, if passed, would be a game-changer … Read the whole story
Facebook users can proceed with a claim that the company acquired and kept monopoly power by misrepresenting its privacy practices, while advertisers can proceed … Read the whole story
The U.K. government reportedly has tapped M&C Saatchi for an ad campaign attacking Meta over its plan to encrypt Messenger. Read the whole story
Walmart filed a series of trademark applications Dec. 30 to establish its own cryptocurrency and collection of NFTs, according to a report from CNBC. Read the whole story
As of November, 28.2% of podcast listeners had used restaurant delivery in the past 30 days, compared to 14% of non-listeners. Read the whole story
Businesses are now the most trusted institutions and are picking up the slack for societal woes, according to the just-released Edelman Trust Barometer. Read the whole story
Safari 15 data could be getting leaked, security service FingerprintJS says. Read the whole story
We may never return to the way things were before COVID-19, and marketers will have to go with the shift, Euromonitor International reports. Read the whole story
Some 60% of ad execs surveyed believe, completely or to an extent, that when they buy CTV impressions it is without knowing the reach, … Read the whole story
Consumers "don't seem to trust brands" to make product discovery easier, Merkle found in a survey. Read the whole story
The rollout begins in February, with a completion date by the end of March. The goal is for marketers to better understand Google's "good … Read the whole story
Startpage aims to block third-party tracking cookies on websites, including those used in invasive ads, while offering private search results. Read the whole story
Amazon has the biggest share of the smart-speaker market, but Apple customers are most likely to use voice commands to control other media devices. Read the whole story
The 13- to-54-year-old demo spent 46% of their time watching sports on a TV set, according to a survey from Disney Ad Sales. Read the whole story
Did you hear the one about the plane full of unmasked social media influencers that left Montreal headed for a party in Cancun? Read the whole story
Fund seeks to raise up $150 million to invest in early-stage technology companies serving the Marketing and Advertising Industries. Read the whole story