In a first, Netflix is expanding its free member benefits with a mobile game and tied-in TV series from the same franchise. Read the whole story
In one report, sources said Microsoft doesn't intend to take a cut of ad revenue from the new platform. Responding to that news,U of … Read the whole story
The MRC said Triton chose to withdraw for its accreditation process, but did not explain why. Read the whole story
Texas Attorney General Ken Paxton is pressing to move forward with a claim that Google violated a consumer protection law by allegedly promoting the … Read the whole story
Search interest in electric vehicles reached a record high in the U.S. March 6-12, according to Google Trends, but has since tapered off. Read the whole story
Siding against LinkedIn, a federal appellate panel has upheld an order requiring the company to allow analytics firm hiQ Labs to scrape publicly available … Read the whole story
TV networks have been gradually transitioning many shows to earlier season-enders, which has affected TV show marketing. Also affecting on-air promotion is that more … Read the whole story
Alphabet and Meta are among the digital giants backing Frontier's carbon capture technology and removal projects. Read the whole story
Profits and societal progress aren't mutually exclusive; rather, they can go hand in hand. Imaginative use of data will help us get there. Read the whole story
The segments, available on Tremor's DSP and SSP, target pot and CBD users who are fans of TV and streaming content genres like food … Read the whole story
With the NBA Playoffs underway, the NBA and Google Pixel -- the official fan phone of the NBA -- have launched The NBA and … Read the whole story
The apps tend to have a bigger effect on shopping habits in developing countries such as Mexico, Brazil and Vietnam. Read the whole story
Emodo built a solution for context and creative to support brands as they create immersive mobile ad experiences through augmented reality, 5G, 3D and … Read the whole story
Three months ago, overall media inflation was projected to lag consumer price inflation. But perhaps not for TV. This year, we know the other … Read the whole story
TED curator Chris Anderson interviewed Elon Musk, gently coaxing out Musk's plan for how to embrace free speech on the Twitter platform. Read the whole story
Pipeline is seen as the top 2022 challenge, and automation second, LeanData, Sales Hacker, Heinz Marketing and Outreach report. Read the whole story
According to Twitter internal data, the top four auto brand handles mentioned in the NY Auto Show conversation focus on electric vehicles. Read the whole story
I write to correct several mischaracterizations in the recent commentary entitled, MPA Absorbed By A Newspaper Association: Big News, But Not Surprising. Read the whole story