Connecticut could soon become the fifth state to give consumers the right to reject online ad targeting. Read the whole story
Google will give users of its services the option to see several types of ads less often, through a global expansion of user controls … Read the whole story
The new interface, which will launch in the second half of this year, was developed by connected TV ad-tech developer tvScientific and will enable … Read the whole story
Google has expanded the type of personal information it will remove from search results on requests such as a physical address, phone number, and … Read the whole story
NBCU's Q1 media revenues grew 36% to $6.9 billion -- with ad revenue up 60% in the period. Read the whole story
The multi-Emmy-winning comedy took off after moving to Netflix in 2017. Read the whole story
Despite global uncertainties in geopolitics and economics, IPG has updated its revenue target for 2022. It also reported a 13.8% increase in Q1 total … Read the whole story
Roku witnessed a slowing in the growth of "active accounts" -- up 2% (1.1 million) -- to now total 61.3 million. Read the whole story
Siding with Facebook, a federal judge has dismissed a class-action complaint brought by two consumers who said they were bilked by advertisers on the … Read the whole story
Following news of a proposed buyout last month, Nielsen Holdings posted directionally positive, but modest, financial improvement for its Q1 earnings release. Read the whole story
YouTube's Q1 2022 ad revenue grew a weaker-than-expected 14% to $6.9 billion versus Q1 a year ago. (It was supposed to rise 25% to … Read the whole story
Familiarity with social gaming is grooming some Gen-Zers to adapt to virtual reality environments. Read the whole story
In 2008, "People lost jobs and inflation was high." Now we have inflation, but "pretty low" unemployment and definite wage growth, says IRI's Krishnakumar. Read the whole story
We're "seeing a major shift in feeds from being almost exclusively curated by your social graph... to now having more of your feed recommended … Read the whole story
Most marketing teams are successful at Agile Marketing, but only 29% are very successful, Ascend2 reports. Read the whole story
Nearly half of U.S. homes (46%) with a broadband internet connection subscribed to four or more video streaming services at the end of the … Read the whole story
Like so many in our industry and around the world, I want to help. Read the whole story