Social Media Insider
by Colin Kirkland, Staff Writer
After people were separated by the pandemic, video-fueled connections became essential, effectively influencing the entire social media market. Read the whole story
by Joe Mandese
Defining a "slowcession" as "coming to a standstill, but never going in reverse," a report projects the 2023-24 upfront will be hardest hit and … Read the whole story
by Laurie Sullivan
Meta announced Tuesday it would now include information on how it uses machine learning to deliver ads. Read the whole story
by Laurie Sullivan
Google has begun to roll out the first Beta for its Privacy Sandbox -- an ad-tech stack that explains how ad tracking, targeting and … Read the whole story
by Karlene Lukovitz
Elon Musk now claims the company will stabilize by year-end, allowing him to step down as CEO. Read the whole story
by Wayne Friedman
Three of the top spots for online engagement for this year's Super Bowl went to pure entertainment marketers. The ad for Warner Bros.' upcoming … Read the whole story
by Joe Mandese
A month after promoting Leah Meranus to CEO from chief media officer of Dentsu X, former OMD exec Pranav Pandit is filling the chief … Read the whole story
by Wendy Davis
Republican FTC Commissioner Christine Wilson announced on Tuesday that she plans to resign, due to Chair Lina Khan's alleged "disregard for the rule of … Read the whole story
by Wendy Davis
FCC nominee Gigi Sohn urged lawmakers to advance her confirmation, arguing that opponents in the telecom and cable industries are responsible for "false and … Read the whole story
by Colin Kirkland
On Valentine's Day, Flamme introduced an AI-powered tool that invites people to ask questions about their current partnership, such as: would he still love … Read the whole story
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by Colin Kirkland
Metaverse game provider Gamefam has announced a partnership with Paramount Consumer Products and Nickelodeon to bring two classic cartoon franchises, "SpongeBob SquarePants" and "Teenage … Read the whole story
by Joe Mandese
Bradbury, who reports jointly to the ANA's Bob Liodice and the 4A's Marla Kaplowitz, effectively succeeds former Ad-ID Executive Director Harold Geller, who left … Read the whole story
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by Richard Whitman, Columnist
According to ad intelligence company Winmo, alcohol brands made up less than 9% of Super Bowl ads from three brands in 2022 and climbed … Read the whole story
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by Ray Schultz
Email is a relatively small contributor to traffic, while direct is first, Contentsquare reports. Read the whole story
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by Ray Schultz
Publisher has until February 27 to comply with timely requirements for Nasdaq filings. Read the whole story