by Wayne Friedman
Joining the growing crowd of streaming platforms, AMC Networks is starting up an ad-supported version of its AMC+ CTV platform. Read the whole story
by Joe Mandese
The move, which comes 19 months after the MRC pulled Nielsen's accreditation due to issues stemming from the COVID-19 pandemic, means Nielsen will be … Read the whole story
by Karlene Lukovitz
Fox also claims Dominion has reduced its $1.6B damages ask. Dominion says the $1.6B stands. Read the whole story
by Karlene Lukovitz
Irate fans waited 90 minutes on Sunday night, only to be told the show was now being recorded. Read the whole story
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by Colin Kirkland
An analysis of ad spend from 17 U.S. news outlets by MediaRadar found these publishers collectively spent around $12.4 million on Twitter ads in … Read the whole story
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by Wendy Davis
"TikTok embodies concerns that platforms are monetizing their users' data to drive revenue," Rep. Frank Pallone said in a letter to CEO Shou Zi … Read the whole story
COMMENTARY
by Karlene Lukovitz
D2C marketers overall report averaging about the same percentage for CTV as in 1H 2022, but those with experience with the channel are upping … Read the whole story
by Wendy Davis
The Montana legislature on Friday passed a bill that aims to prohibit residents from using TikTok within the state. If enacted, the bill is … Read the whole story
by Sarah Mahoney
A Commerce Department report notes a 4.3% drop at home improvement retailers, a 2.2% decline in spending on apparel, and a 1.9% dip at … Read the whole story
by Wayne Friedman
National TV paid ad spend for video streaming was projected at $291.6 million through April 13 this year, according to iSpot.tv, vs. $557.3 million … Read the whole story
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by Colin Kirkland
Reels will feature a dedicated destination for trending audio and hashtags, new Insights metrics, Reels editing tools, and the expansion of Gifts to more … Read the whole story
by Wendy Davis
"What may be good for your bottom line may be incredibly harmful to young people," advocacy groups say in a letter to Meta CEO … Read the whole story
COMMENTARY
by Joe Mandese
For me, the road to the newfronts began 40 years ago when I was sitting across from ABC sales chief Jake Keever as he … Read the whole story
COMMENTARY
by Sara LeWinter, Op-Ed Contributor
On March 31, Twitter opened up its content feed source code, which is the code referenced to recommend tweets to a user. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Fake news and fake images will become some of the biggest challenges with the proliferation of generative AI, which PitchBook estimates will reach $42.6 … Read the whole story
by Laurie Sullivan
Invoca, which builds AI into its communication software for automated contact services, raised $83 million in financing in 2022 to continue investments in AI … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Awareness of Web3 is highest among males between the ages of 15 and 19 at 48.6%, compared with 29.7% overall. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
If every streamer platform with many "sharer" users -- those using others' logins/passwords -- is in flux, what happens to the streaming marketplace when … Read the whole story