The Writers Guild plans to picket at least some of the upfront presentations in Manhattan, as well as many media company locations in New … Read the whole story

Cohen cited findings from a soon-to-be-released media-buyer survey that 64% say "social video is a must-buy" and that "creator-driven video can be considered premium." Read the whole story

Amazon unveiled a slate of streaming content and ad capabilities at the IAB's 2023 NewFronts Monday. Amazon Live will now produce shoppable livestream content … Read the whole story

YouTube announced a series of new ad formats rolling out to the app's short-form feature Shorts, which the company will also expand into its … Read the whole story

YouTube will demonstrate new strategies at the IAB NewFronts that incorporate Shorts into awareness campaigns. It also introduced the YouTube Select Run of Shorts … Read the whole story

The Supreme Court on Monday agreed to hear an appeal in a dispute over agencies' ability to issue enforceable regulations. The decision could result … Read the whole story

Video streaming services' paid TV spending fell 21% to a projected $1.1 billion from April 2022-23 vs. $1.4 billion the year before. Read the whole story

California's Age Appropriate Design Code "is a sensible and effective means of confronting tech's harmful business model," privacy advocates and others argue in new … Read the whole story

"Anti-Instagram" app BeReal is testing its new "RealPeople" feature -- a curated timeline of "the world's most interesting people, from top athletes, artists, activists, … Read the whole story

Amid uncertainties about economic growth, some marketers expected to boost budgets by 50% or more. Read the whole story

Guardian Digital says its open-source EnGarde solution can protect against phishing attempts. Read the whole story

"For this, we needed your help. We need a great button ending to end the video like this super good-looking newfronts audience," YouTube creator … Read the whole story

Acxiom CEO Chad Engelgau weighs in on the threats -- and opportunities -- confronting marketers. Read the whole story