Probably, since getting attention online often depends on content that hurts or offends other users enough so they reply. Read the whole story
Google says the research is inaccurate. The report says some advertisers have asked for refunds. Read the whole story
The total revenue projection has been decreased 2.4%, based entirely on somewhat weaker trends for digital advertising outside of CTV. Read the whole story
The multi-year deal also includes continued airing of some of the races by CBS Sports and Paramount+, both of which are already integrated in … Read the whole story
"What this means for clients is access to a unique level of insight into one of the most exciting platforms on the planet and … Read the whole story
Google on Tuesday announced support for AMP in Google Analytics 4 (GA4), rolling out to publishers today. Read the whole story
TikTok has announced a new in-app feature being tested with select brands that invites creators to submit video ads to brand challenges for a … Read the whole story
Meta is rolling out new parental control tools across its suite of social apps, including the ability for parents to see how their teen … Read the whole story
Snapchat can't be sued for allegedly designing its service in a way that enabled a teacher to groom, and ultimately sexually abuse, one of … Read the whole story
Publishers Clearing House tricked consumers into thinking they had to order products in order to enter a sweepstakes, the FTC alleges. Read the whole story
More than half of sports fans said streaming provides a better viewing experience of games than cable or broadcast TV. Read the whole story
The old model of search is fragmenting and evolving. What does this mean for today's marketer? Read the whole story
Some say they are unable to convince their CFOs to invest in marketing and technology, the CMO Council reports. Read the whole story
How can streamers commit to spending billions per year on original content? They try to justify it based on new subscriber acquisition, but the … Read the whole story
Sun is generally good for sales, but excessive heat is a wildcard. Any discomfort impairs consumers' ability to think, which could either lead to … Read the whole story