The group's goal is to advance AI safety research, identifying best practices and standards, and facilitate information sharing among policymakers and the industry. Read the whole story

TikTok will launch its "TikTok Shop Shopping Center" in the U.S. in August, selling made-in-China goods to consumers. The ecommerce business will ship clothes, … Read the whole story

Apparently it's a little more difficult than first thought to identify text written by artificial intelligence. Read the whole story

YouTube Shorts, Google's short-form video experience for users, expanded relationships with Integral Ad Science (IAS), which focuses on global media measurement and optimization, and … Read the whole story

Using its new "Test Your Idea" platform System 1 surveyed 500 people to evaluate the new X logo against the old Twitter logo and … Read the whole story

"Bright Data scrapes and sells millions of records from X Corp.'s X platform, in blatant violation of X Corp.'s terms of service," the social-media … Read the whole story

"This case is about conduct, not content -- defects, not speech," lawyers for teens and families who are suing social-media platforms argue. Read the whole story

Precisely PlaceIQ data will be integration within Blu, Horizon's connected marketing platform. Read the whole story

Meta -- formerly Facebook -- has hired Andrea Gellert as its new vice president of global business and product marketing, effectively filling the role … Read the whole story

Marketers and agency executives choosing advanced TV programmatic partners said measurement capabilities were most important. Read the whole story

The new offering is designed to help advertisers succeed in commerce media. Read the whole story

Peter Jakus, product manager at Bloomreach, said while Apple has tried to take the privacy lead among the major browsers, bad actors who abuse … Read the whole story

June's 1.4% decline follows an increase in May, which was the first gain for the U.S. ad marketplace in nearly a year. Read the whole story

As TV and movie production costs and profitability challenges continue to increase, U.S. streaming revenues are forecast to see 7.2% compounded annual growth through … Read the whole story

Total TV screen time for kids 2-17 grew about 20% in June vs. May, largely driven by non-traditional viewing, according to Nielsen. Non-traditional TV … Read the whole story

Creatives with disabilities are providing brands with an authentic way to connect with an audience that's actively seeking inclusivity, Nielsen said. Read the whole story