X continues to make moves that may undermine user loyalty as it seeks to achieve its 'everything app' dreams. Read the whole story
Disney Advertising has closed its upfront deals for the new TV season at a revenue volume "in line with the prior year," according to … Read the whole story
The Adobe Digital Price Index found that online prices decreased year-on-year for the 11th consecutive month, while apparel prices rose. In the grocery category, … Read the whole story
'Super bundles' have exploded, and subs offering streaming services have had the biggest positive impact on telcos' customer acquisition and retention, according to a … Read the whole story
Criteo reported its quarterly revenue has risen to $240.22 million. But its most interesting reveal is its ability to leverage twice as much ecommerce … Read the whole story
The tool is part of IPG Mediabrands' recently announced Unified Retail Media Solution, a dedicated business unit that enables brands to manage retail media … Read the whole story
The branding deal, which starts up this fall in the 16 legalized betting states where Penn Entertainment is licensed, includes affixing the ESPN Bet … Read the whole story
Nvidia unveiled a new AI chip with increased capabilities Tuesday, as the company continues to build on its partnerships with agencies and brands. Read the whole story
Months after benchmarking high rates of false narratives generated by OpenAI's ChatGPT-4 and Google's Bard chatbots, NewsGuard repeated its audit, finding similar rates despite … Read the whole story
The agreement formalizes the working relationship the two firms have had for years jointly servicing clients like ACCO Brands, Aegon, Oister and others. Read the whole story
"Google's motion hinges on the idea that plaintiffs consented to Google collecting their data while they were browsing in private mode," Judge Yvonne Gonzalez … Read the whole story
An artist's voice is often the most valuable part of their livelihood. "To steal it, no matter the means, is wrong," Universal Music general … Read the whole story
WhatsApp is launching a feature that allows users to share their screen during video calls in the app, similar to video-conferencing experiences on Zoom, … Read the whole story
A dozen Republicans on the House Judiciary Committee are asking a court to restore an injunction that would prevent federal government officials from urging … Read the whole story
About half of online shoppers said they pay attention to ads for products that are on sale. Read the whole story
Goldstein explains why loyalty programs are a must-have for capturing customer data, and why discount-heavy programs don't make the grade. Read the whole story
Scott Simonelli, CEO of audio research and analytics platform Veritonic, believes that as more people listen to audio and podcasts, ad dollars will shift … Read the whole story