Social channels provide marketers a wonderful virtual duck blind where they can actually see the reactions to their campaigns and use not just feedback, … Read the whole story
I don't know that anyone cares for the process surrounding a request for proposal (RFP) or request for information (RFI). It is an expense … Read the whole story
The upside of an opted-in SMS list is that 95-97% of subscribers will read your message within 5 minutes of sending. The downside is … Read the whole story