But an increasing number of consumers will use AI to make purchase selections, Salesforce predicts. Read the whole story
The new data architecture tool can help brands build data lakehouses on the Databricks platform. Read the whole story
But marketers admit they are not using their full martech stacks, Gartner reports. Read the whole story
Almost half of recipients would expect a value of $25, Fiserv reports. Read the whole story
Payments on student loans this fall are set to end a suspension the Trump administration enacted during the early days of the pandemic. Read the whole story
Start by breaking down your data into categories, such as sales, marketing, and revenue; and budget and resource allocation. Read the whole story