Computer maker Dell and its owners, founder Michael S. Dell, MSD Partners and Silver Lake confirmed Monday the acquisition of EMC in a deal … Read the whole story
Marketers are also capitalizing on opportunities with Big Data: It is estimated that marketing technology spend will surpass $32.3 billion by 2018 with a … Read the whole story
Marketers that use email in tandem with social sharing drive six times more revenue, according to a new report, which also concludes that the … Read the whole story
SendGrid launched a new triggered email service Thursday that modifies messages based on consumer behavior. The new product, Threads by SendGrid, allows email marketers … Read the whole story
Infor, a business cloud company, today unveiled Infor Omni-Channel Campaign Management, a new suite of marketing solutions for data-driven email marketers. Besides social-media integration, … Read the whole story
I love this quote from the movie "Draft Day," when Kevin Costner says, "We are in a different world than we were 30 seconds … Read the whole story
A few years back, the airline took over the Island of Manhattan when it launched direct service from JFK to Honolulu. The cross-channel campaign … Read the whole story