Parisian start-up Reelevant recently launched a real-time email intelligence platform aimed at diminishing batch and blast campaigns. Read the whole story
After a few months on the market, Facebook is adding several features to its lead-generation-based mobile ads. The new carousel format lets businesses showcase … Read the whole story
Magzter, a digital magazine newsstand, announced yesterday the launch of its version 6.0. The new version curates articles rather than full magazines, pulling content … Read the whole story
B2C marketing has developed into a mature, sophisticated practice with tools that can readily transfer and be used effectively by B2B marketers. Read the whole story
Dave Morgan wrote an insightful column last week about how ad tech is going to get eaten up by marketing tech in 2016. Dave … Read the whole story