Adobe Marketing Cloud unveiled Adobe Experience Manager Mobile at the Mobile World Congress conference in Barcelona on Monday. The new feature allows companies to … Read the whole story
Springbot, an ecommerce marketing platform, announced the launch of a new customer data segmentation tool for Magento and Shopify users on Tuesday, which allows … Read the whole story
Oracle expanded its marketing cloud services on Tuesday to include OneSpot, a content marketing platform. The partnership adds OneSpot’s proprietary technology, Content Sequencing, to … Read the whole story
Spotify is moving its music streaming infrastructure to the Google Cloud Platform. The transition will occur during the next several months and should not … Read the whole story
- COMMENTARY
It's after Valentine's Day, but I'm still thinking about Gary Chapman's 5 Love Languages. If you're not familiar with the concept, Chapman outlines five … Read the whole story
- COMMENTARY
The well-covered developments in big data, targeting and cross-platform marketing have greatly increased the efficiency seen with email marketing. That means voters are targeted … Read the whole story
