There is a wide discrepancy between customer service expectation and delivery, according to a SuperOffice report released Wednesday that shows that a third of … Read the whole story
Your engaged customers read your emails, click your links, and buy your products. But what about the inactive subscribers who signed up for your … Read the whole story
I don't have a problem with marketers seeking more information from consumers but I do take issue with the approach many marketers are using. Read the whole story
We've reached a tipping point, and Millennials are in the driver's seat -- if you don't know your customers and if they still need … Read the whole story