Tuesday, April 19, 2016
Digital marketing company Yes Lifecycle Marketing announced the release of a new data-driven communications platform on Monday that tracks customer engagement and behavior in … Read the whole story
Marketing automation company Act-On Software unveiled a new integrated suite of automation services on Monday that combines brand marketing, customer marketing and demand generation, … Read the whole story
Google has developed technology that allows it to measure the impact of online video for offline sales. The first round of tests focuses on … Read the whole story
- COMMENTARY
The challenges with painting by colors are somewhat similar to the old consulting triangle. The consultant walks in, listens to your business problems and … Read the whole story
