Yes Lifecycle Marketing, an Infogroup company, has expanded the cross-channel capabilities and analytics available in its marketing platform. Read the whole story
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Abandoned shopping cart retargeting emails are the most successful automated messages that a marketer can program in, but make sure they stick to what … Read the whole story
Almost a fifth of all cart abandonment emails lead to a conversion, according to a recent study by Barilliance. The Web marketing platform for … Read the whole story
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Marketers are willing to open their pockets and trust Google, Bing, and Yahoo to charge the appropriate cost per click while protecting their brand … Read the whole story
In a turn of events intended to protect consumers by allowing them to keep searches private, Google has added an "incognito" mode in its … Read the whole story
