MediaPost Publications - Email Marketing Daily 12/28/2016

Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.

While other MediaPost newsletters and articles remain free to all ... our new Research Intelligencer service is reserved for paid subscribers ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief.

Become a subscriber today!

Newsletters Most Common Email Marketing Tactic Of 2016
by Jess Nelson
Newsletters were favored by 83% of marketers surveyed by Clutch, followed closely by the 79% of marketers who send stand-alone email messages. Read the whole story
Davler Media Acquires Mommybites.com, Expands Parenting Titles
by Sara Guaglione
Mommybites will be added to Davler Media's regional parenting titles -- part of its NYMetroParents' portfolio of magazines. Mommybites.com include a mom-generated Nanny Board, … Read the whole story
COMMENTARY
Programmatic TV Is 'Overpriced': Q&A With Huddled Masses' Cantu
by Charlene Weisler, Op-Ed Contributor
Charles Cantu founded Huddled Masses four years ago, "as a boutique trading desk, with a vision to bring programmatic technology to advertisers and agencies … Read the whole story