How do you get people to open your prospecting emails? Here are some creative techniques. Read the whole story
Built entirely in-house and already integrated with Maropost's marketing services, Da Vinci leverages machine-learning technology to better personalize and optimize marketing campaigns built in … Read the whole story
"We've struggled with how to use the data we had, how to turn it into insights that could shape not just our marketing, but … Read the whole story
Arts and entertainment are on top with travel and marketing at the bottom -- showing that open rates vary by industry, according to consumer … Read the whole story