The big problem in marketing is the failure to integrate touchpoints, according to a study by the CMO Council. Here's why. Read the whole story
AppsFlyer has announced the launch of a new data science tool that can calculate 100,000 rows of data without the need for Microsoft Excel. Read the whole story
Springbot will unveil a host of new email capabilities at the Magento Imagine 2017 conference next week in Las Vegas. Read the whole story
A new partnership has been formed between Kickbox and SparkPost to integrate their platforms and improve email delivery, the companies said. Read the whole story
"This partnership is critical for us because it's one of the biggest bets we're making on the Microsoft platform," says Samih Fadli, chief intelligence … Read the whole story