The Email Edge
by Ray Schultz, Columnist
Samsonite has acquired eBags -- and its vast email capability. Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
In smart hands, email has to be the best-placed channel to act on data and give consumers personalised offers that lead to -- at … Read the whole story
COMMENTARY
by Laurie Petersen
What separates the cross-channel marketers from the omni-channel is the degree of integration for the customer. Here are seven things it's time to get … Read the whole story