The Email Edge
by Ray Schultz, Columnist
Most marketers concentrate on channel measurement. But is that as far as they can go? Read the whole story
-
by Jess Nelson
Yahoo is experimenting with a new email design to help manage inbox overload. Read the whole story
-
by Ray Schultz
As in other areas of B2B, manufacturers rely most on email newsletters to deliver content. Read the whole story
-
by Jess Nelson
General Data Protection Regulation (GDPR) enforcement will begin one year from Thursday, yet a quarter of companies polled by Guidance Software say they won't … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Yet another comparison between the darling of the marketing team and email shows that the inbox beats the timeline every time. Read the whole story