Bots are infiltrating everything from apps to email. But they can be detected and blocked. Read the whole story
Mapp Digital announced Tuesday that PUMA has selected the independent marketing technology company as its customer engagement platform for digital marketing initiatives in Europe. Read the whole story
Greatmail has teamed up with Mailbird to add new email capabilities to its service. Read the whole story
The settlement calls for a three-year injunction that could affect Google's ability to send ads to people based on the content of their emails. Read the whole story
Yet more research shows marketers love influencers -- but still have no idea how they should measure their value. Read the whole story