Email Insider
by Ray Schultz, Columnist
What's the best subject line for winning back customers? "It's been awhile," Klaviyo says. Read the whole story
by Ray Schultz
Yahoo revealed late Tuesday that all three billion of its accounts were compromised in a 2013 data breach -- not the one billion figure … Read the whole story
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by Jess Nelson
Retail marketing technology platform Bluecore procured $35 million in Series C funding on Wednesday, with plans to funnel the financing into company growth and … Read the whole story
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by Ray Schultz
Is marketing attribution putting a damper on email spending? A new study from Econsultancy and AdRoll seems to say so. Read the whole story
COMMENTARY
by Gretchen Scheiman, Op-Ed Contributor
We've all gotten some scary, odd, or downright laughable email marketing requests from clients, co-workers and bosses over the years. October, a month that … Read the whole story