Openprise has updated its GDPR-compliance platform. But the company warns that the deadline is approaching. Read the whole story

Upgraded email lists are now being offered on nurses, pharmacists and licensed professionals. Read the whole story

A new poll shows that South African consumers respond to email marketing campaigns. Read the whole story

Shopping cart abandonment might be the biggest obstacle to overcome during Black Friday/Cyber Monday weekend. Read the whole story

While the language we use to describe the practice is new, the fundamental concept at the heart of people-based marketing is as old as … Read the whole story