Email Insider
by Ray Schultz, Columnist
Consumers are addicted to email, according to a study from Fluent. And that is especially true for Millennials. Read the whole story
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by Jess Nelson
Subject lines containing dynamic content generate higher open rates when compared to generic content, according to a new retail marketing study from Sailthru. Read the whole story
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by Ray Schultz
Data analytics provider Alteryx is under fire in the courts for allegedly exposing consumer data on Amazon Web Services. Read the whole story
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by Jess Nelson
A recent analysis suggest that marketers should pair push channels, such as email and push notifications, with pull channels, such as in-app messaging and … Read the whole story
by Laurie Sullivan
Alphabet Chairman Eric Schmidt will step down as executive chairman and transition to the role of technical advisor, while continuing to serve on the … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Despite the rising popularity of e-commerce, only 44% of Americans will shop primarily online, while 56% will opt for brick and mortar stores. Read the whole story