Retailers have not yet mastered omnichannel marketing, and need to improve their email, BRP finds in a survey. Read the whole story
Four social media sites -- Facebook, Google, WhatsApp and Instagram -- have been accused of "forced consent." Read the whole story
Marketers, media, platforms and apps rushing to comply with the today's deadline for the EU's new consumer data privacy rules has not gone unnoticed … Read the whole story
UK shoppers are fed up with marketing emails. But they will sign up for them if provided with incentives, TopLine Comms found in a … Read the whole story
As the city heats up, The New York Times has created a pop-up newsletter series with ideas of what to eat, drink, see and … Read the whole story
As the GDPR goes into enforcement Friday, marketers are rethinking their reliance on customer data. About 40% of those participating in a study now … Read the whole story
Few companies are fully prepared for GDPR, which takes effect today. Read the whole story
GDPR day one. The "LA Times" and "Chicago Tribune" go dark as the UK ignores unncessary privacy updates. Read the whole story
Speaking at VivaTech 2018, the Microsoft CEO spoke about the leadership role the company intends to take in the GDPR era. Read the whole story
Technology has dramatically changed the online experience for consumers, and, along with this, digital platforms continue reshaping the way consumers interact and engage with … Read the whole story