Marketers are hampered by integration and data access challenges, the CMO Club and Selligent Marketing Cloud report. Read the whole story
The targeted ad program was being tried out in Brazil, Australia, Canada and India, the company says. Read the whole story
Almost two-thirds of consumers will provide personal data in return for a tailored experience, Clinch finds. Read the whole story
Valimail detected massive spikes in 2017, with the peak being the Saturday after Thanksgiving. Read the whole story
The FCC's net neutrality repeal "jeopardizes residents' access to safe and reliable electricity; prevents residents from receiving timely evacuation, shelter-in-place, and disease outbreak alerts; … Read the whole story
When asked where they might apply AI to email marketing, most marketers focus on a small handful of applications. Here are a few more … Read the whole story