Email Insider
by Ray Schultz, Columnist
Few consumers choose email as their favorite channel. Even fewer prefer social media, Axios finds. Read the whole story
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by Ray Schultz
Firms choose email platforms based on features and functionality more than cost, Tripolis and Holistic Email Marketing find. Read the whole story
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by Ray Schultz
The company says the issue was due to a technical error, and has been resolved. Read the whole story
by Laurie Sullivan
Direct site traffic ranks highest for driving sales with a 27.4% share of sales, up 0.2% year-over-year. Adobe Analytics forecasts $3.3 billion in online … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
When returning an online purchase, consumers expect proactive communication and transparent policies up front, according to a report published by Narvar. The report," analyzes … Read the whole story