InterContinental Hotel Group leads in email opens at the enterprise level. Marriott International is second. Read the whole story

B2B marketers can use the integration to deliver tailored content with emails sent by employees, the firms say. Read the whole story

The FCC's proposal for text messaging could allow carriers to censor political speech, engage in price-gouging and violate consumers' privacy, advocates warn in a … Read the whole story

The Interactive Advertising Bureau and the Data Center of Excellence released a forecast Wednesday that puts the amount marketers will spend on audience data … Read the whole story

From one marketer to another, let's talk about email frequency and recency. Read the whole story