Email Insider
by Ray Schultz, Columnist
Email stacks up as the most popular way to engage with companies, Freshworks reports. But you'd better be ready. Read the whole story
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by Ray Schultz
Engineering pros say they like getting content by email -- but 49% delete all emails that come in, according to engineering.com. Read the whole story
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by Ray Schultz
The company is also offering channel features, including a personalized in-app content feed. Read the whole story
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by Ray Schultz
Brightback says it can spot intent to leave in subscription customers, and then intervene to prevent it. Read the whole story
by Gavin O'Malley
Raymond James & Associates expect Facebook's advertising revenue to reach $14.8 billion, a more than 25% jump, year-over-year. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Most people think of B2B marketing as product marketing and positioning. But B2B is actually one of the most important places to practice the … Read the whole story