A new bill would force tech giants to report data value to the SEC. History suggests it won't work. Read the whole story
AppBuddy is a B2B application that allows salespeople to see all the data on one screen, the company says. Read the whole story
The ruling, which affects email marketers, states that service messages that also contain product pitches cannot be sent without consent. Read the whole story
"Major American corporations, including online and retail businesses, employers and landlords, are using Secret Surveillance Scores to charge some people higher prices for the … Read the whole story
The firm, which serves nonprofit fundraisers, has appointed Jeff Nickel to the newly created position of chief client development officer. Read the whole story
Advertisers and media buyers are using multiple, disparate sets of data to target audiences and buy digital media, but struggle to harmonize them and … Read the whole story
The idea that online shopping has forced mass store closures is clickbait nonsense. With vastly expanded options to influence others at scale, customers are … Read the whole story