A BullGuard study finds Germans are more concerned about privacy than British and American consumers. Read the whole story
Yes Marketing reports that less than half of consumers are receiving relevant content. Email is the most popular channel. Read the whole story
The new product allows brands to personalize messaging based on data from across the marketing stack, the company says. Read the whole story
The new software tracks online behavior and can help drive personalized email campaigns, the company says. Read the whole story
Five of the top eight back-to-school brands reduced ad spending by nearly 20%, year-over-year, according to MediaRadar. But Best Buy, Amazon and JCPenney spent … Read the whole story
Yelp on Thursday announced new publishing features for restaurant owners and new booking features for customers as it faces increasing pressure from Google to … Read the whole story