Email Insider
by Ray Schultz, Columnist
Shoppers plan to spend more this holiday season -- and email is the leading channel, outperforming social media, a Tinuiti study finds. Read the whole story
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by Ray Schultz
BEC fraud has tripled over the last three years, jumping 50% in the first three months of 2019, the BBB reports. Read the whole story
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by Ray Schultz
Sugar Connect serves data to sales reps when they are communicating with customers by email, the company says. Read the whole story
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by Ray Schultz
Brands can gauge intent and buying interest based on viewing and prior purchases, the company says. Read the whole story
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by Wendy Davis
Stackla sued Facebook last week for allegedly terminating its access based on the perception that it "scrapes" data. Stackla argues that Facebook's move was … Read the whole story
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by Richard Whitman, Columnist
The former Unilever CMO has a plan, and he's going to brief U.S. industry trade groups tomorrow. Hopefully, it's not too late. Read the whole story